PAID SOCIAL MEDIA ADVERTISING

Social Paid Ads Services
in Farmington, NM

Introduce your business to people who may be interested in what you offer. Ken Collins Marketing helps Farmington businesses plan and manage paid social campaigns around the audience, offer, and action they want to encourage.

Talk with Ken about your paid social campaign →

The approach Plans & pricing What’s included Related services

From campaign planning
to performance review.

Strategy, creative, day-to-day management, and communication—coordinated around your advertising goals.

Campaign Strategy & Setup

Research and planning
Audience targeting strategy
Funnel or landing page design support (if needed)
Multiple custom ad creatives (text + images)
Retargeting campaign structure

Ongoing Management & Optimization

Daily campaign monitoring
Continuous performance optimization
Lead tracking setup (forms, calls, chat)
Comments and message moderation
budget adjustments based on performance

Reporting & Communication

Monthly performance calls
Detailed reporting and insights
Clear recommendations for improvement
Dedicated account manager

Platforms

Facebook
Instagram

Best Fit For

Service businesses
Local companies
Coaches or consultants
Retail or ecommerce brands
Businesses launching new offers
Companies that want faster growth without relying only on SEO

If you want predictable visibility and consistent traffic, this is where to start.

What We Work Toward

Relevant website and landing-page traffic
More opportunities for inquiries and leads
Better-informed audience targeting
Clear performance measurement
Campaign decisions informed by results

Performance depends on factors such as your offer, audience, creative, budget, and the experience after someone clicks.

Management fee and ad budget.

$800/month or $8,000/year. Save $1,600 with yearly billing compared with twelve monthly payments.

Your ad spend is separate, paid directly to the platforms, and remains under your control.

LOCAL GUIDANCE / FARMINGTON

Introduce your Farmington offer with a clear purpose

My Farmington community work included fundraising, co-creating the Farmington Art Walks, and building social media presences for divisions of Parks, Recreation, & Cultural Affairs. That experience informs how I connect a message with a reason to participate.

Align the audience, creative, and destination

For a Farmington business, a paid social campaign might introduce a service, a seasonal offer, or a confirmed event. We will choose the message and audience around that specific goal, with creative based on your approved details.

A useful ad also needs a useful next step. Bring the offer terms, dates, photographs, and destination page so we can align the campaign with what people find after clicking and how your team will respond.

What to have ready

Your priority offer, intended customers, actual service area, and available capacity
Approved offer terms, dates, images, and the website or landing page visitors will reach
Your goals, ad budget, existing campaign information, and inquiry follow-up process

I’m based in Farmington. You work directly with me, Ken Collins, while my contract team helps deliver the work. Email is usually the most efficient way to share information and feedback; we can arrange a local meeting when useful.

Before we get started

How do we plan the audience for my Farmington business?

Start with a specific offer, the people it is relevant to, and the action you want them to take. We will discuss approved creative, audience strategy, and a destination page that supports the message.

Is advertising spend included in the management price?

No. The listed management fee is $800 per month or $8,000 per year. Advertising spend is separate and remains under your control. Yearly management billing saves $1,600 compared with twelve monthly payments.

What should happen after someone clicks my ad?

The landing page should explain the offer accurately and make the next step clear. We will discuss whether calls, forms, bookings, or purchases matter most, how they can be measured, and who handles follow-up.

Will I work directly with Ken?